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Problem solving
for growth

Business development for
Professional Services Firms

and other service-centric


What I do

What I do

As an independent advisor, I guide and support leaders of service centric companies in achieving growth by answering the most important questions facing a commercial organisation


Go-To-Market Strategy

What are the most attractive markets and which services will make a true difference in bringing value to the customers?​


Leadership & development

Do you have the right skills and capabilities to win customers, deliver excellent services and grow customer relationships?


Operations & Digitalization

Are your processes optimized and are your leveraging technology do drive growth and scale your business?​

About me

About me

I’m passionate about creating results, believing that strategic plans without execution are just nice words. That’s why I’m really nerdy about making sure that my advice is concise, clearly communicated and action-oriented.


Likewise, integrity, empathy and diligence are key values for me and will typically shine through in everything I do.

I founded my boutique management consultancy in 2017, to serve the specific and specialized needs of service centric companies, characterized by having to deliver complex services and products, while at the same time experiencing a need to focus on business development to survive in an increasingly competitive market.

Before founding the company, I worked with and consulted on commercial strategy, strategy execution and digital enablement in companies such as Implement Consulting Group, Ørsted & IBM.

Besides holding a M.Sc. in Economics & Business Administration, I'm  certified in Lean, PRINCE2 and MSP as well as a trained leader of professional services firms.

Consider me a nerd, specialized in helping service-centric companies achieve commercial excellence.

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Proud to have advised


What People Say

Søren has a rare ability to very fast get an overview of the complexity and bring it into something tangible and if not easy to implement, then at least easier to understand which at the end makes is easier to implement. He understands how to bridge the technical aspect with the business angle, and he operates at a very high strategic level.

Birgitte T.
Head of Delivery

Trusted Partners

Brilliant people that I trust will make my clients succeed


Digital solutions, focusing on simplifying workflows and business processes


Organisational analysis & -development, facilitation and  training

Leadership development, executive coaching and talent acceleration


Reach out

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Søren Fur ApS  |  Jens Bornøs Vej 21  |  DK-2970 Hørsholm  |  +45 26 74 26 00  |  |  CVR: 38826786

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